Category Archives: Fashion

All that is good (and bad) about Pure London

Its not only another milestone for our fledgling brands but a great honour to be stood next to some of the most respective fashion brands in the business. For all of you that haven’t heard of or ever experienced Pure … Continue reading

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FORGET DIAMONDS: HANDBAGS ARE A MODERN GIRL’S BEST FRIEND AND PERFECT AS A GIFT

When it comes to gifts, forget diamonds, because handbags are a modern girl’s best friend. Whether it’s for Christmas, birthday, Valentine’s Day or “just because”, what self-respecting girl would turn down a shiny new handbag?! We have created a brand … Continue reading

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5 minutes of Fame! Everyone should Youtube!

It has been an excellent week at FAE HQ, lots of things going on with our new brand launches and with Christmas around the corner, it certainly is fun in our office! And so when our Commercial Director suggested that … Continue reading

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Real Entrepreneur?

Multi billionaire Henry Kravis describes a real entrepreneur as ‘somebody who has no safety net beneath them’! The word entrepreneur makes you think of a brave, bold individual who has risked everything they have for their belief or passion and … Continue reading

Posted in Communication, Fashion, Moan | 1 Comment

LFW…..really?

Having worked in the ‘fashion business’ for most of my adult life I understand why the seasonal shows are hosted but I wonder how long they will be relevant and why they are still considered so important and how long … Continue reading

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Hooray…..the autumn is on its way!!!!

I am sure you are all now raising your eyebrows and questioning my enthusiasm for colder weather, darker nights etc but I can assure you that I am still and will remain a sun worshipper! No, my joy is driven … Continue reading

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Warning, it’s old news!

I guess it’s a relatively new phenomenon. In the old days, yesterday’s news was only good for today’s fish n chips! The news had no longevity at all. You could argue that this remains true today….but not in the virtual … Continue reading

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